Best Subprime Leads For Auto Dealerships

How Do You Measure The Quality Of Leads?

There are many ways to measure the quality of your subprime leads, but the bottom line is the bottom line. What percentage of your leads are you converting to sales? Buying cheap leads that don't convert is a major waste of your time! Most subprime leads have an average closing ratio of just 2% to 3%. That means you need to work 100 leads to sell 2 or 3 vehicles. That's crazy! There is a better way!

The average closing ratio on quality leads is 20% to 30%! That means that you need to put in one-tenth of the effort to close deals! It's hard to hire and keep good employees in today's world. Why would you waste the time of your valuable employees by using cheap leads? And, the reality is, you get what you pay for! Cheap leads may seem inexpensive up front, but your cost per sale in the end is more than it would be if you are purchasing quality leads.

If You Want Quality Leads For Your Employees, You Are In The Right Place!

Our Daily Active Subprime Shoppers Program (Triggers) delivers the best subprime leads available for auto dealerships. Here are some examples of the great results this program delivers.

1. Boise, ID - This client wanted to "test the waters" with us, so they spent less than $1,600 their first month. We generated 20 leads and they delivered 6 vehicles. That's a 30% closing ratio! And a cost per sale of less than $267! That same month they purchased 177 Subprime Internet leads and sold on 2 vehicles. Even if they paid just $20.00 each for those leads, and I'm sure it was more, their cost per sale was well over $1,000! I guess those leads were not really that cheap!

2. Albuquerque, NM - This client sold 3 vehicles from the first 13 leads they received. That's a 23% closing ratio and they're just getting started. Are they happy? You better believe it! They are already talking about doubling their order and they are only 2 weeks into the first order!

3. Vandalia, OH - This is a story that's almost hard to believe! But, some of the credit goes to the great team at this dealership! They received 12 leads in their first week and delivered 5 vehicles. That's a 41.67% closing ratio!!!

Please keep in mind that even the best subprime leads for auto dealerships do not sell themselves! Every one of these success stories was created because each of these dealerships has a great team of employees that work the leads.

Are You Ready to Sell More Vehicles to Subprime Consumers?